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Overview

One of the many responsibilities that was required as Online Producer was to quickly produce Ad Units for clients and programs with little to know source material. Ford and others had their own marketing teams to make creative, but smaller companies required us to make their products look stellar. Outdoor Life and Field & Stream had several programs with unique branding that needed to be transferred from print to the web. Considering how different those animals were, we had to make sure the online element was unique and interesting but not too different.

Project Details

Client: Bonnier Outdoor Group (Outdoor Life and Field & Stream)
Date: February 10, 2010
Skills: Branding, Photoshop, Illustrator

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